Case Studies

ShopFever: From Full-Time BD to 6 Hours a Week

Business Development · Workflow Automation

The Challenge

ShopFever, a fast-growing Asian e-commerce business, was drowning in manual processes. Their business development workflow alone consumed an entire full-time role, and operational tasks across project management, HR, and finance were eating into the time the team needed to focus on growth. Like many ambitious SMEs, they had the drive — but the day-to-day admin was holding them back.

What We Did

Modern Minds conducted a full operational audit of ShopFever's workflows, identifying the biggest time sinks and bottlenecks across departments. Our bilingual English and German-speaking team then designed and implemented a tailored AI automation strategy covering BD workflow automation, project management optimisation, HR and finance automation, and AI tool cost analysis. The results: BD workload dropped from a full-time role to just 6 hours per week, operational workload reduced by 30%+, 90% of routine tasks previously handled by interns and part-timers were fully automated, and 20% of full-time capacity was freed up for higher-value work — all while significantly reducing operational costs.

The Results in 6 months' time

6 hrs/week — Business development workload cut from full-time (40 hrs/week)

200%+ — Client outreach

30%+ — Operational workload reduction

90% — Routine tasks fully automated

20% — Team capacity freed for growth